Lead Faucet Tactical already had a strong identity, but needed help visualizing it. We worked with LFT to give them a unique style that worked with existing assets and then deployed it across print and digital.
Their motto "Everything is a rehearsal for something" is the backbone of the brand voice. Quiet, confident, un-apologetically professional. Ultimately we created a complete brand guide, media kit, and other supporting deliverables that all maintain the brand equity and give them a foundation to more forward from.